Benefits, Rewards and Wellbeing

More than ever, employees and candidates are looking at the health, benefits and wellbeing packages of organisations to decide whether to apply, make a move, or stay where they are. The company offer in this EVP area can be a key differentiator against competitors.

As research shows that companies could be spending £15bn a year on workplace benefits which don’t actually resonate with staff, it’s critical to ensure your benefits and wellbeing packages reflect the diversity within your organisation.

No organisation is the same, or indeed has the same package to offer, but a coherent benefits, reward and wellbeing offering directly impacts talent attraction, as well as the productivity and overall morale of the workforce.

As an employee engagement and communications agency, blue goose helps you address common issues such as overall lack of awareness of what’s available, which is resulting in low takeup and a lack of appreciation in an organisation’s investment in workplace wellness and benefits.

John Lewis financial wellbeing employee campaign

Health, benefits and wellbeing strategies

We have developed strategies and campaigns for companies such as BNP Paribas, McDonald’s, L’Oreal and John Lewis among others, to help their packages stand out and be recognised in an engaging way by all employee demographics.

We apply our strategic methodology to understanding the awareness, attitudes and behaviours of your people. Assessing how your employees feel about the ‘now’, what they’d like to see and what competitors are offering. We then apply our ‘Intelligent Creativity’ mantra for activation.

Whatever the challenge, by facing it head-on, and ultimately making sure your people are ‘in the know’, you can bolster your attraction as an employer, and keep those who are already with you happy, productive and engaged. Talk to our team today to see how we can help you.

Blue goose has delivered outstanding results. We’ve seen a significant increase in employee engagement driven by their creative content, reinforcing awareness and understanding.
Nikki Remmer, Head of Reputation and Culture, McDonald’s