Defining and communicating a compelling employee value proposition (EVP) is more critical than ever today for attracting and retaining talent as employee behaviours, needs and demographics continue to change. Your EVP can help you stand out from competitors and become an attractive organisation.
At blue goose we help you shape an EVP strategy through our proven EVP framework and provide the expertise and ability to implement and integrate this across your organisation through employee engagement tactics.
As an award-winning EVP agency, working with organisations such as Royal Mail, BEIS, Co-op and CGI, we believe an effective EVP should be aligned with the organisation’s vision, mission, values and culture and have the following characteristics:
To get the EVP right, it needs to come from the most reliable source: your people.
As well as having clearly defined and unique values, mission and vision statements, a well crafted EVP can elevate your position for both retention of employees and attraction for your future workforce.
We’ll work with you, across your business to curate a unique EVP position. Separating you from competitors to clarify your position as a top work destination in your sector.
We also help you define measures of success across the EVP to ensure it is being consistently applied and proving to be effective and is being evaluated at the right time in the right way.
We have more than 10 years’ experience developing unique EVPs for businesses across many industries such as Co-op, Royal Mail and Safeguard Europe, using blue goose’s ‘Intelligent Creativity’ approach to engrain their EVP throughout the whole employee experience.
But don’t just take our word for it…
Find out how we helped our clients