GIVING EMPLOYEE BENEFITS MORE SPIRIT AT DIAGEO Refreshing employee benefit communications at Diageo to increase engagement. THE NEED FOR A FRESH APPROACH TO BENEFITS CAMPAIGNS Diageo UK needed to re-energise annual employee benefits enrolment for a workforce of 4,500 employees, improving early engagement and sustaining participation. Previous campaigns had plateaued, and the brief for 2026 […]
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Employee benefits are one of the largest line items on any organisation’s balance sheet. In the UK, organisations spend up to £15 billion a year on workplace benefits their people never use. It’s not because of the benefits on offer. It’s an engagement failure. Most HR and reward teams focus on building a competitive package. […]
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Blue Goose internal communications specialist, Stan Methven, considers the impact of mental health programmes and what you can do so that your wellbeing campaign makes a difference. According to The World Health Organisation $3,747 billion is lost each year in productivity due to employee mental health issues. The concept of focusing on workplace mental health […]
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A SMARTER WAY OF PROVIDING FINANCIAL EDUCATION FOR JOHN LEWIS PARTNERS Giving Partners the tools and the confidence so they think: John Lewis before Martin Lewis when it comes to their money matters. CHALLENGE As John Lewis & Partners moved their Partners from a defined benefit pension (DB) to a defined contributions (DC) scheme, they […]
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SUPPORTING INFORMED DECISION-MAKING, AND THE UK’S FIRST VIRTUAL BENEFITS FAIR We have worked with BNP Paribas for over a decade and in that time found new ways to communicate and engage with a changing workforce – one who is based in all corners of the country, and one who is increasingly online. Enabling BNP Paribas’s […]
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