Why internal communications is becoming a competitive advantage in the oil, gas and energy sector

Generic oil and gas image of man on site standing between large pipes.

The pressure on oil, gas and energy businesses is not easing. Organisations are trying to keep operations safe and steady while also managing cost pressure, decarbonisation, digital transformation, restructuring and talent shortages. In a sector where trust and execution matter so much, the quality of internal communication now has a direct effect on whether change […]

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How Internal Communication shapes culture and builds trust in leadership

Illustration man and woman talking over an office desk

For all the talk of workplace culture, few levers influence it more directly – or more subtly – than a well‑defined internal communication strategy. It’s the daily rhythm through which people learn what their organisation stands for, how decisions are made, and how leaders show up.  When done well, internal comms isn’t just a function […]

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Internal communications that connect people and deliver results

Business woman working

At Blue Goose, internal communications go beyond message delivery – we build understanding, spark action and strengthen culture across complex organisations. The way people work, connect and adapt is shaped by clear, creative and purposeful communication. Whether revitalising values and purpose strategies, upskilling teams or embedding change, our service ensures your employees not only ‘get […]

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Key Insights from the Institute of Internal Communications Festival 2025

Image of the Avengers superheroes projected onto a TV screen at the IOIC Festival 2025

Recently, the blue goose team joined the internal communications community at the two day Institute of Internal Communication Festival. Set in the sun-baked picturesque surroundings of Tewinbury Farm Hotel, the programme was packed with comms and culture experts ready to bring some cool heads and advice to the hot topics being tackled by organisations right […]

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Employee Benefits Awards: The Finals Countdown

Improving employee benefits for L'Oreal's people pictured here.

We’re heading into the internal communications and employee engagement awards season again and with it we are excited about our client L’Oreal being one of the Finalists at the 2025 Employee Benefits Awards for ‘Best Benefits Communications’. […]

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DEI Strategy Backlash: Picking A Side Isn’t Very Inclusive

DEI backlash and the UK response. This image shows two female employees standing and talking in a work environment

Coca-Cola vs Pepsi – it’s an age-old debate. But a debate that’s changed direction in 2025. It’s no longer about taste, it’s far more diverse than that. Following Trump’s rollback of Diversity, Equity & Inclusion (DEI) policies with an executive order to dismantle programmes, PepsiCo has scaled back its DEI initiatives (1) by removing its […]

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How to become a high trust organisation before it’s too late

This year’s Edelman Trust Barometer serves as a warning to businesses and leaders as it highlights a decrease in trust and increase in grievances across the globe. Impacted by societal, economical and political forces since the global pandemic, Edelman is calling this response a ‘Crisis of Grievance’ as six out of 10 respondents state a […]

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How to write and analyse an employee engagement survey

How to write an employee engagement survey: Employees sitting around desk watching video screen

Business leaders, HR, Communications and other departments are likely to have a sense of how its people are feeling about the workplace, their roles and the business. But you can’t rely on how you ‘think’ people are ‘feeling’ and continue to build an engaged workforce, particularly when the benefits are well known – increased productivity, […]

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Effective Employee Communications Strategies for Utilities Companies: Bridging the Gap in a Dispersed Workforce

Utilities workers standing near pylons

Utility companies face nuanced challenges when it comes to employee communications. With workforces split between office-based staff and field workers in remote or rural locations, creating a cohesive communications strategy is crucial. At blue goose we support utility businesses to help them effectively bridge this gap and keep all employees informed, engaged, and connected. Whether […]

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Benefits of Organisational Values and the importance of trust

To some, the value of Organisational Values is a fairly perennial conundrum in the world of employee engagement. We think we have to have them, but do they really make a difference? In short – yes. Clear Values are always a possible point of competitive difference – a mark of distinction. Similarly, they can drive […]

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