Cyber Security Awareness Month 2024: Your Essential Toolkit For Employee Communications

The average global cost of a data breach in 2024 is $4.88m, according to IBM. This is a 10% increase on the previous year and the highest ever. What’s driving this is the increase in frequency and sophistication of attacks as cyber criminals take advantage of organisations which don’t prioritise cyber security and leave gaps […]

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Are you doing enough to support your menopausal staff?

A graphic illustration of 5 women representing a menopause support group as part of a workplace wellbeing approach.

Last year it was reported that there were record numbers of over 50’s in work across the UK. This coupled with the fact women over 50 represent one of the fastest growing segments of the workforce, means there are very few organisations where the menopause is not being experienced by staff. With a recruitment market […]

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How prepared is your organisation for AI?

The panel of the BG Briefing on AI, including blue goose managing director Ben Watson, Jake Moore, Emily Hayward, Jake Wall and Jamie Stokes.

Feeling unprepared for how AI will impact your communications and culture? You’re not alone. At the recent Blue Goose Briefing event, ‘AI:Friend or foe?’ there was a shared sense of organisations not being ready for the impact it will make – both positive and negative. Saying that, there was also optimism about what could happen […]

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The Empathy Revolution Revisited – where are we now?

A mother and her child sitting at a table in a home setting while the mother is working, representing an empathetic approach to wellbeing at work and hybrid working.

Nearly four years ago, in the height of the first lockdown, we wrote about how the pandemic might just have been one of the best things to happen to employee engagement. Coined ‘The Empathy Revolution’, it encompassed the (almost instantaneous) movement of employers, who were thrust into generational changes to ways of working overnight, with […]

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Employee Experience: What it is; why it matters; how to define it.

The ‘employee experience’ can be seen to exist in a number of ways. Firstly, as something that just ‘is’. You join a place of work on the back of a job offer, probable role specifics and supplementary ‘package’. The ‘experience’ is all the other random things that happen, combined. Alternatively, we can view the employee […]

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Women and the police. Who’s wearing the trousers?

An image of 20 or so police officers at a jubilee event on the Mall in front of Buckingham Palace, with only one female police officer. Highlighting a lack of diversity of officers.

They say diversity is who’s invited to the party. Inclusivity is the extent to which all people invited have a good time. Equality happens when the people organising the party are as diverse as those invited. Women in the police, and the trousers they’re asked to wear, offer a compelling case study of these ideas […]

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Purpose: Is it time to talk about purposeful finance?

A view of the city of London from a green viewpoint, where a lot of financial organisations operate, providing a new opp[ortunity for the sector to embrace purpose as a driving force.

You’ve probably heard the rumours: purpose matters more than ever before. Gen Zers won’t get out of bed and certainly won’t join an organisation until they see, hear and feel it. But what does that mean for the financial industry, one that might not traditionally have been thought of as the most purpose-led? Is there […]

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Purpose and your people: making the connection 

You probably know the rumours: purpose matters more than ever before. Gen Zers won’t get out of bed without a purpose, and certainly won’t join an organisation until they see, hear and feel it for themselves. Some may argue nothing’s really changed – employees have always wanted to see the (social) value in their work. […]

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Measuring the immeasurable: can we ever know culture ‘change’ is taking place?

What’s the single thing communications professionals worry about the most? I’d hazard, impact – if the things they’re producing, sending and socialising are actually making any difference. And with it, measurement – how to quantify and prove that change is actually taking place. Next question: what’s the single thing that receives the least attention and […]

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