thinking Archives | blue goose

Brilliance Awards finalist for Internal Comms, DEI and Employee Experience

Posted on January 21, 2026 (January 21, 2026) by donwest

Blue Goose is delighted to be shortlisted as a finalist across three categories for the 2026 Brilliance Awards. The categories are: – Internal Communications Strategy with bp The Brilliance in Internal Communications Strategy award recognises the most effective and innovative overall internal communications approach that has significantly enhanced employee engagement, organisational alignment, and communication flow. […]

Is it time for a new approach to the EVP?

Posted on January 14, 2026 (January 14, 2026) by donwest

‘Why work for us? Why not someone else? Why should you choose us over all others?’ Historically, the answer would have been – ‘Because we’re great.’ An organisation-centric view that what’s on offer is irresistible, and talent, frankly, would be lucky to get through the door. Many dined out simply on a name – Google; Apple; […]

Blue Goose Briefing report: Communication, Optimism and Trust in a Time of Change

Posted on October 22, 2025 (November 19, 2025) by donwest

As we’re living in an era defined by what seems to be constant flux, the ability to communicate with clarity, foster optimism, and build unwavering trust has become critical for transformation leaders and communication professionals. For this reason, we hosted our latest Blue Goose Briefing on ‘Optimism In Uncertain Times,’ bringing together industry leaders to […]

Cyber Security Awareness Month 2025: Toolkit and essential guidance for a cyber safe culture

Posted on October 1, 2025 (October 7, 2025) by donwest

Your guide to creating a cyber secure culture for 2025 and beyond. Featuring insights, frameworks, best practices and opinion from cyber security awareness leaders. 2025 has seen a seismic shift in general levels of awareness, appreciation and understanding of the risk cyber security breaches present to business, customers and consumers alike. That the general public […]

Optimism In Uncertain Times: How to communicate with positivity, honesty and trust in a time of constant change

Posted on October 1, 2025 (October 1, 2025) by donwest

The world of work is in constant flux. And organisations are grappling with a complex mix of new technologies, economic pressures, and how and where they want their people to work. But employees demand two things of their leaders and companies above all else: a sense of optimism. And feelings of trust. So how do […]

CISOs share insight on what it will take to bolster cyber secure cultures in 2026

Posted on September 25, 2025 (September 25, 2025) by donwest

High angle credit with fishing hook over a keyboard

No one understands the stakes of cyber security breaches better than CISOs themselves. Their voices reveal what works, which challenges remain, and where organisational focus (and budgets) must land next. If you are a CISO looking to strengthen your employee cybersecurity awareness efforts, learning from peers is invaluable. While Blue Goose has 15+ years experience […]

Five Employee Behaviours Sabotaging Change Initiatives

Posted on September 23, 2025 (September 23, 2025) by donwest

Woman worried and thinking in an office setting. Image credit: Drazen Zigic

No two change and transformation programmes are ever entirely alike, but every manager who’s spearheaded change inside a large organisation will recognise at least one constant: progress doesn’t falter because of processes, but because of people. While methodologies and timelines matter, it’s the behaviour of employees – often subtle, sometimes loud – that can quietly […]

Key Insights from the Institute of Internal Communications Festival 2025

Posted on August 7, 2025 (August 7, 2025) by donwest

Image of the Avengers superheroes projected onto a TV screen at the IOIC Festival 2025

Recently, the blue goose team joined the internal communications community at the two day Institute of Internal Communication Festival. Set in the sun-baked picturesque surroundings of Tewinbury Farm Hotel, the programme was packed with comms and culture experts ready to bring some cool heads and advice to the hot topics being tackled by organisations right […]

Cyber safe wake-up call for businesses at InfoSec Europe 2025

Posted on June 11, 2025 (June 11, 2025) by donwest

InfoSec Europe - cyber security awareness was a key topic for CISOs and companies

This year was the 30th anniversary of InfoSec Europe and for more than 20 of those years blue goose has attended, joining industry peers to discuss the cyber security challenges facing employees today and tomorrow. Among the 200 hours of talks from CISOs, leading cyber security professionals and behavioural scientists, two sessions in particular stood […]

Employee Benefits Awards: The Finals Countdown

Posted on June 10, 2025 (June 11, 2025) by donwest

Improving employee benefits for L'Oreal's people pictured here.

We’re heading into the internal communications and employee engagement awards season again and with it we are excited about our client L’Oreal being one of the Finalists at the 2025 Employee Benefits Awards for ‘Best Benefits Communications’. […]

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